Dennis the Menace is an American animated series produced by DHX Media, centered on the comic strip by Hank Ketcham. Dennis the Menace, the young boy with a mischievous personality and a cowlick, gets into scratches and experiences with his dog Ruff and his friends PeeBee, Margaret, Gina, Tommy, Joey and Jay. Dennis is a spontaneous, angel-faced little devil who is always getting into scrapes which end up tormenting his hapless next door neighbor, Mr. Wilson. Dennis finds himself involved in all kinds of experiences but always manages to save the afternoon. The show was originally aired in syndication at the U.S., written by this system Exchange. The 2nd season aired on Saturday mornings on CBS. Each series consists of three six or seven minute shorts. The series was sponsored by General Mills.