"Jack Daniels"-- the brand name that has ended up being the legendary image of "American Cool" around the globe as well as throughout generations. A container of Jack makes a statement (and also this docudrama is everything about "why"). More than a straightforward narrative of the beginnings as well as effect of this solemn brand name, Chasing after Scotch is a 57,000 mile trip throughout 5 countries as well as 17 time zones that will certainly confirm equal components thought provoking, insightful, relocating as well as amusing. From rural Lynchburg, TN (where every drop of Jack is made) to the Outback of Australia, from Beverly Hills to the streets of Havana, Cuba; from the stills in the Hollow to the stills of Scotland's finest Scotch, from studio jams to backstage tours, this trip files a social exploration into why a globe of individuals understands a distinctly American brand name.